I'm all about punishing the bad guy. I also believe that some people can, and do, change. I can't buy into a punishment that gives no consideration for redemption.
Christian Dior "Gucci Prada" Womack should go to jail for that name alone, but his actual crime is as heinous as they come - pimping young girls with guns and drugs. But to be sentenced for life seems a tad extreme when you consider that many murderers are back on the streets within 5 years.
There's got to be more to the story than this.