Thursday, April 24, 2014

Phatso’s Bakery goes hi-tech with Mother’s Day promotion

Realizing everyone is carrying a cell phone and uses text messaging, Chester's Phatso’s Bakery engaged ‘Communicate U Media’ to put together a text messaging marketing platform which launched today with Phatso’s Mother’s Day Cake promo.

Brandon Wilcox, son of owner Richard Wilcox, worked directly with Communicate U Media to set up the text campaign and accompanying mobile website.

“We’ve had steady growth over the years and a barrage of new business after our appearance on ‘The Food Network’, says Brandon. “The text campaign is a great way for customers who choose to become part of our VIP Program to get regular updates of our new offerings, specials, and discounts. It’s a very affordable way for us to keep the Phatso name in front of our loyal customers.”

Text Phatso to 55469. You’ll instantly receive a text on the Mother’s Day Cake promo, a link to Phatso’s  Bakery mobile website, and instructions on how to join their VIP Club. 

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